User generated travel content (UGC)

Many Travel 2.0 web sites allow users to feedback their own comments about hotels, arilines and holiday destinations.

But how trustworhy is this feedback. the issue with user generated content is that it is generated by people with different viewpoints and expectations.

A UGC for example could say that “the trip between the airport is long and bumpy” for perhaps a couple in their 70’s this could be true for a younger traveller in their 20’s the trip could be acceptable or even enjoyable. One person’s impression as to what is acceptable is not another’s, any system that provides feedback to users will need to ensure that the content generated is reliable and qualified.

Very easily feedback can unfairly put users off from going to a destination rather than support thier travel in any way or form.

Tags: i-travel, itravel, travel, Travel opinions, user generated content